Really Simple Syndication (RSS) -- what a misnomer! I'm a Microsoft Certified System Engineer and a Cisco Certified Design Associate. I've built and managed e-business for seven years, including both corporate websites and personal websites. I still didn't find RSS to be at all simple.
L.S. Butts finally got me motivated to learn about it. He has a pretty kewl blog, Justice E.R. Butts told me about how he uses RSS on his blog and gave me a little primer. He suggested I use it for some site feeds on The Progressive Zone. So I did. A tip of the hat to him :-)
First of all, I have the FeedBurner going now, and I added a chicklet in the sidebar. Then I published my Atom site feed in a couple of places. Among others, I thought The Progressive Blog Alliance was a particularly apropos place.
I still have a lot to learn about RSS, but at least I finally got started. Just don't tell me it's "really simple."